What to expect
Do I need an appointment? Yes please. We are by appointment only in order to guarantee a dressing room. Walk-ins are subject to availability.
When should I make my appointment? Most people are shocked to find out that you generally need to purchase a wedding gown 9-12 months before your wedding date. Standard production time for a wedding gown is up to 6 months and then you need to allow 2-3 months for alterations.
What if I don’t have 9 months? Don’t worry, we have you covered! Some designers have in-stock options, and we can always sell you a sample gown from the sales floor. We will always take care of you, whatever your timeline.
What is the average dress price in your store? Most of our special order gowns are priced between $1200 to $2500. However, we do offer one-night only flash sales each month, which will allow for discount pricing well below listed price off the rack.
What should I know before I arrive? Have a budget and be ready to purchase a gown when you fall in love. “Just looking” doesn’t usually work with wedding gowns, because you will find THE dress! If you aren’t ready, there are no guarantees your perfect gown will be here when you decide to buy. Designers discontinue gown styles with no warning and we bring in new collections from our designers twice a year. We hate seeing broken hearts, so we want you to be prepared and ready to buy when the time is right.
What sizes do you carry? Most of the bridal gowns in store for trying on are sizes 8-18. Most gowns & dresses can be ordered in size 2-24, with some in size 00-32. When trying on gowns in-store your consultant will clip or add a panel to the dress for you so you can get a feel for how the dress will look in your size. A smaller selection of bridal gown in size 20-24 is also available. Bridal gown sizing is usually 1 to 2 sizes larger than ready-to-wear" street size so if you wear a size 10 in street clothing you will most likely wear a size 12/14 in bridal...Sorry ladies, we didn't make the rules, but would sure like to change them.
Saying “Yes!” to your dress Brides are often under the impression that they need to shop, shop, shop before saying "Yes!" to their dream dress. However, we find that brides who keep the decision simple are the ones who truly have the most positive experience. Over-shopping gets exhausting and complicated, so we don't advise booking back-to-back appointments. If you have a great group of family & friends and find a dress you love, sometimes it's that simple! Plus, we will help you celebrate by toasting with the bubbly and taking the “I found the gown” pics!!!
How many people can I bring? We are an intimate boutique so it is highly recommended to keep your party small - up to about 5 people. Too many different opinions can be overwhelming and confusing. Small children should stay home so you can focus on you and we can provide the same amazing experience to other brides in the store. This allows for a more enjoyable and successful experience for everyone. Also make sure you bring your most important members! If you need Mom’s opinion, schedule on a day when she is available so you can feel the most confident in your choice!
How long are your appointments? Your Sincerely experience will take about 1.5 to 2 hours from start to finish.
Can I bring Champagne? Sure! However, we offer an in-house selection of champagne, sparkling cider and water, but we do have a 2 glass maximum. In addition, we are not legally allowed to send an “open bottle” with you at the end of your appointment. We do want you to celebrate and enjoy this amazing experience.
Do you offer in-house alterations? Most gowns need alterations to fit perfectly, as your gown is ordered from a size chart and not created to your exact measurements. We do not have an in-house seamstress, however, we do have a preferred seamstress list that we recommend. These talented ladies specialize in bridal alterations for a perfect fit and can add personal touches if desired. These seamstresses are not employed by Sincerely, The Bride but have worked on hundreds of our brides’ gowns.